Join the Movement

The Youth Movement Against Alzheimer’s (YMAA) Powered by HFC empowers and activates high school and college students across the U.S. to change the trajectory of Alzheimer’s disease through stigma reduction, brain health education, and collective action.

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Group photo of youth at event

HFCUniverse

Living a brain-healthy lifestyle today can help reduce the risk of developing Alzheimer’s disease and related dementias tomorrow. We created HFCU because it’s never too early to start taking care of your brain.

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Seth Rogen holding a fake brain
Two former Humans of Dementia students

Humans of Dementia

Storytelling is a powerful tool to help bring light to Alzheimer's disease and dementia.  HFC's Humans of Dementia Storytelling Scholarship is open to high school and college students who have been impacted in some way by Alzheimer's disease. This scholarship focuses on storytelling as a tool to drive awareness and inspire change about Alzheimer's disease. Students are invited to submit a written or photo profile of someone living with Alzheimer's disease or who passed away from the disease.

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